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NEW YORK DAWN™ > Blog > Fashion > American model Nike launches A’ja Wilson’s first signature shoe
American model Nike launches A’ja Wilson’s first signature shoe
Fashion

American model Nike launches A’ja Wilson’s first signature shoe

Last updated: February 5, 2025 1:52 pm
Editorial Board Published February 5, 2025
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A’ja Wilson has earned two WNBA rings, two Olympic gold medals, an NCAA crown and three WNBA MVP awards.

And that was all earlier than leveling up along with her Nike signature shoe, which is designed to help her sport and push her efficiency to new heights.

A’ja Wilson’s Nike A’One signature shoe blends efficiency and magnificence, that includes Cushlon ST2 foam for responsiveness, enhanced traction, and a breathable higher.
Impressed by her household and private journey, the shoe contains pearl motifs and Celtic symbols.
The gathering extends to trendy attire, empowering younger athletes.
Wilson, a Nike signature athlete, continues to encourage future generations.

Enter the Nike A’One: a standout silhouette that places rivals on discover with a curated mixture of efficiency advantages engineered to assist Wilson lace up, lock in and depart defenders within the mud.

“If you think you’ve seen my best, think again,” says Wilson. “We worked for over two years to create the Nike A’One to help me redefine the limits of greatness and advance the game to another level. My signature shoe is worth the wait — engineered for my game and my style, and built to motivate the next generation to go big. Just wait to see what we do with it.”

The A’One is designed to ship the consolation and flexibility required by one of many biggest gamers on the earth, providing Wilson, different elite athletes and followers of the sport an optimum mixture of cushioning, traction, match and help.

The silhouette’s Cushlon ST2 foam works with a firmer base to ship explosive responsiveness and clean, cushioned landings so hoopers keep prepared for each play. A reimagined traction sample lets athletes lower, pivot and transfer aspect to aspect with precision, whereas a supportive insole and breathable mesh higher assist athletes lock in for unstoppable, dynamic motion.

“The A’One is meant to go the distance, taking control from the jump and dominating the floor on every play,” says Wilson. “From the beginning, we designed the shoe to both support my game and to provide young hoopers a tool to help them level up. The A’One aces that assignment, and we took the time to really get it right in order to deliver exactly what I need to push my performance and inspire the next generation to give it their all on every play.”

Whereas the A’One’s efficiency is simple, its daring look additional distinguishes the silhouette as a mirrored image of Wilson’s affect on the game, with personalised design particulars that recall her household historical past and carry ahead the vibrancy and unapologetic realness central to her model.

Pearl motifs and finishes outline the silhouette and signature assortment, nodding to the necklace Wilson’s grandmother gifted her as a toddler, offering her a wearable image of power. The outsole of Wilson’s signature sneaker pays further tribute to her grandmother, together with her message from Wilson’s guide: “As a matter of fact, the best is yet to come.”

Celtic symbols for “mom” and “dad” pay homage to Wilson’s mother and father, additional harking to her perception that household means every part. A postgame quote that speaks to her trademark tenacity is immortalized on the heel: “Weakness, weakness. We don’t have time for that.”

The Pink A’ura launch colorway symbolizes Wilson’s means to steer with confidence, loyalty and keenness, with layers of pink making a gradual ambiance that is flush with Leo power and lights up the court docket in her favourite shade.

Rounding out the silhouette is Wilson’s new signature emblem, impressed by the star she attracts contained in the “A” of her signature whereas referencing her position as an “A1” hooper who evokes children to succeed in for his or her goals. With that motivation in thoughts, the Nike A’One can be obtainable in children’ sizes as small as 1Y.

“In A’ja, the next generation has a beacon to look to — an inspiration point,” says Ben Nethongkome, lead designer for the A’One footwear. “She wants to lead the charge for young hoopers to strive for greatness. We designed the Nike A’One so that when girls lace up, they channel A’ja’s encouragement through her footwear, knowing they can be like her one day.”

That assured but trendy vibe carries over to Wilson’s signature attire assortment, which speaks to her private model throughout eight items for ladies, males and youngsters. The gathering conveys a recent aesthetic that pairs excessive style with daring seems and classically timeless sports activities model for a system of gown that may be worn collectively or mixed with different items.

On the heart of the gathering is Wilson’s A’Symmetric tight, which mirrors her distinctive DIY look that was initially born from her pursuit of on-court consolation following an damage throughout her rookie 12 months and has since advanced right into a one-legged aesthetic adopted by rivals throughout the athletic panorama.

A cropped girls’s hoodie features a sateen-lined hood to maintain athletes’ hair styled and on-point, together with premium metallic drawstring finishes for an elevated contact. An an identical drawstring remedy extends to sateen shorts, whereas cropped and full-length T-shirts supply everybody an entryway into Wilson’s daring aesthetic.

Finishing the gathering are kid-right choices to assist serve and encourage the subsequent era of hoopers, together with the A’Symmetric tight, hoodie, mesh shorts and T-shirt.

“When athletes wear my shoe or any of the pieces from my collection, I want them to feel the power behind that logo: the power to dream big, then put in the work — in style and confidence,” says Wilson.

Wilson was named to Nike’s roster of signature athletes in spring 2024, becoming a member of a rising workforce of girls who’ve partnered with the model to develop signature collections with deeper that means. A longtime Nike athlete, Wilson has been part of Nike’s Athlete Assume Tank since 2022, serving to inform how the model creates revolutionary merchandise, significant experiences and supportive communities for ladies and women.

Wilson additionally lately partnered with Nike and different elite athletes to craft a imaginative and prescient for the way forward for Nike Air by harnessing cutting-edge applied sciences and synthetic intelligence in collaboration with the Nike innovation workforce.

Observe: The headline, insights, and picture of this press launch might have been refined by the Fibre2Fashion employees; the remainder of the content material stays unchanged.

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