The British Trend Council (BFC) has introduced the shortlisted designers for the BFC/Vogue Designer Trend Fund 2025 (BFC/VDFF). The chosen people are Conner Ives, Di Petsa, Dilara Findikoglu, Edeline Lee, and Talia Byre.
Established in 2008, the BFC/VDFF celebrates distinctive expertise and creativity and empowers enterprise development via bespoke high-level mentoring {and professional} providers. BFC/VDFF is a part of the BFC Basis which brings all of the BFC’s charitable initiatives below one umbrella supporting the longer term development and success of the British style trade. The BFC/VDFF awards designer companies with a money prize of £150,000 (~$189,810) to assist their contribution to the British and world style ecosystem. The fund receives the beneficiant assist of British Vogue, Burberry and Paul Smith.
BFC has introduced the 2025 BFC/Vogue Designer Trend Fund (BFC/VDFF) shortlist: Conner Ives, Di Petsa, Dilara Findikoglu, Edeline Lee, and Talia Byre.
The fund, supported by British Vogue, Burberry, and Paul Smith, affords £150,000 to assist designer companies.
The judging panel celebrates British style’s creativity and innovation, empowering rising designers for world success.
This 12 months’s judging panel is chaired by Caroline Rush CBE, chief government, British Trend Council and Chioma Nnadi, head of editorial content material of British Vogue. The panel contains of consultants from throughout the style trade: Alexa Chung, designer, mannequin, writer; Alva Claire, style mannequin; Harry Lambert, stylist, co-creative director, pleasing, contributing style editor, British Vogue; IB Kamara, editor-in-chief, dazed and artwork and inventive director, Off-White; Jonathan Kiman, chief advertising and marketing officer, Burberry; Julia Hobbs, style options director, British Vogue; Laura Ingham, deputy director, world style community, British Vogue; Sally Britton, accomplice (Mental Property, co-head of retail), Mishcon de Reya and Sarah Mower MBE, chief critic, Vogue.com and BFC ambassador for rising expertise.
“Congratulations to all of this year’s shortlisted designers, who are a true reflection of the creativity, raw talent and innovation that make British fashion so distinctive. Their work reflects the originality and craftsmanship that drive this industry forward and position the UK as a fashion capital globally. We are incredibly grateful to our funders for their continued support in helping these businesses grow and succeed,” Rush stated in a press launch.
“One of the great honours of my role at British Vogue is to see many talented young designers develop through their careers, so the opportunity to tangibly support these people through this fund is incredible. This shortlist represents a remarkable snapshot of the creativity and energy coming out of Britain right now, and I’m hugely looking forward to chairing this judging panel alongside Caroline,” defined Nnadi.
