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NEW YORK DAWN™ > Blog > Technology > Dotemu’s CEO desires to deliver again traditional video games the appropriate means
Dotemu’s CEO desires to deliver again traditional video games the appropriate means
Technology

Dotemu’s CEO desires to deliver again traditional video games the appropriate means

Last updated: June 18, 2025 3:03 pm
Editorial Board Published June 18, 2025
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I grew up with arcade beat-em-ups like Konami’s Teenage Mutant Ninja Turtles: Turtles in Time and X-Males. It was a style I cherished, so I used to be unhappy to see it diminish in relevance. Fortunately, beat-em-ups have had a revival, thanks partially to publishers like Dotemu and builders like Tribute Video games.

The 2 teamed up for 2022’s Teenage Mutant Ninja Turtles: Shredder’s Revenge, a worthy successor to Turtles in Time. Now, they’re engaged on Marvel Cosmic Invasion. Like Shredder’s Revenge, it’s a traditional beat-em-up with stunning pixel artwork. It encompasses a forged of traditional Marvel characters and lets gamers tag and swap between two heroes.

I had an opportunity to play Marvel Cosmic Invasion throughout the current Summer time Recreation Fest Play Days in Los Angeles. I loved its emphasis on tag-team hero motion and was joyful to see every hero have a novel play-style — Captain America can throw each his protect and meaty punches, whereas Spider-Man can shoot webs and swing within the air.

I additionally go to talk with Dotemu’s CEO Cyrille Imbert, asking him about his firm’s area of interest within the gaming market.

Cyrille Imbert, CEO of Dotemu.

GamesBeat: It feels such as you guys have been on the forefront of creating the beat-em-up style in style once more. Was {that a} aim of yours, or simply one thing that occurred via the video games you have been engaged on and publishing?

Cyrille Imbert: It wasn’t actually a aim. Our aim, actually, is to deliver again, I’d say, traditional video games and well-known IPs within the online game area the appropriate means. Our first huge success was Streets of Rage 4. Numerous folks earlier than that have been telling me, why are you doing this? Even when Streets of Rage is a really good IP, beat-em-ups are useless. No person performs them. There’s a motive for that. You’re taking a number of threat with that. I don’t know. I really like the IP. I really like the sport. I don’t see any motive why I wouldn’t like it once more, particularly with a contemporary take.

After Streets of Rage, folks have been asking for different beat-em-ups. One in every of them that was a high ask from the neighborhood was a TMNT recreation. I made a decision to go for it. After TMNT, which was an excellent larger success than Streets of Rage 4, plenty of folks have been asking for a Marvel recreation. I used to be like, let’s go for it. If we’re all about attempting to grasp the place there’s a necessity from avid gamers on current IP and fulfilling that want–we simply went that means, mainly.

GamesBeat: I used to be perhaps anticipating X-Males after you probably did TMNT. It looks as if you jumped over X-Males and landed on all of Marvel

Imbert: Precisely.

GamesBeat: Was there ever a thought that you need to just do X-Males, or as quickly as you realized you could possibly do all of Marvel, that was a greater avenue?

Imbert: X-Males was positively the ask, due to the Konami video games. However after we began to speak with Marvel Video games, they have been tremendous good. They mentioned, perhaps we may go for an even bigger roster, one thing that explores the tremendous deep Marvel universe with completely different characters. The Tribute Video games crew mentioned, yeah, let’s go for it. We’re all in for that.

GamesBeat: You get these X-Males arcade vibes a bit from taking part in the brand new recreation. There’s additionally some Marvel vs. Capcom vibes with the tag mechanic. Was there an enormous effort from you and from Tribute Video games to pay homage to this complete historical past of Marvel video video games?

Imbert: Completely. That’s the case for each recreation that we work on. We draw inspiration from not just one supply, if there’s authentic materials in gaming. We attempt to attract sources of inspiration from all the pieces. That doesn’t restrict us to video video games. It goes past, to comics or motion pictures.

We attempt to do as a lot fanservice as we are able to, as followers ourselves. We love to incorporate in our video games issues that make us nostalgic and tremendous joyful to see. It’s a mix of a little bit of all the pieces we’d prefer to see. It’s fairly simple. We don’t actually should suppose it via ceaselessly. It’s often like, it will be superior to have that! Let’s do it!

GamesBeat: Is it quite a bit simpler advertising and marketing a Marvel beat-em-up or a Turtles beat-em-up versus, hey, keep in mind Streets of Rage?

Imbert: Precisely, precisely. They’re positively larger IPs. However Streets of Rage 4 actually enabled us to deliver again the style. It reassured the beat-em-up followers that we have been critical about it.

marvelcosmicinvasion2

GamesBeat: There’s some evolution right here. The beat-em-ups, they’ve arcade origins. It was about quarter munching. They weren’t essentially truthful video games. Is it a tough stability capturing that really feel, however making them really feel trendy and a bit nicer?

Imbert: There are other ways to try this. In fact beat-em-ups aren’t essentially the most replayable video games by nature, out of all video games. However in the long run it’s largely about pure enjoyable. You’ll simply play it repeatedly as a result of it’s enjoyable. Since you get higher on the recreation. Possibly you need to attempt new characters. That’s the way it works.

There’s not this constraint anymore round placing extra cash within the machine to proceed to play. The style may free itself from its origins and embrace the pure enjoyable it brings, as a way to play time and again, make progress, and uncover new combos and new abilities as you go.

GamesBeat: How do you outline your viewers? Clearly you’re reaching an older, extra nostalgic crowd like me in a number of methods, however there’s one thing about beat-em-ups and these franchises that also appeals to a younger viewers. Do you consider yourselves as extra of creating a nostalgia play, or going for this newer technology? Or is it simply form of a grab-all?

Imbert: The positive factor is that we’ve our core goal. That’s older avid gamers. Folks that knew these video games from again within the day. However we all the time attempt, because of trendy gameplay, because of the tackle the graphic fashion of the sport, the best way we promote it, to push the boundaries of that focus on for a wider viewers. By modernizing the gameplay, by attempting to make it extra accessible as properly. Not just for hardcore avid gamers, however a bit greater than that, if some persons are fascinated with attempting. Additionally, there’s this type of generational transmission.

Since Streets of Rage 4, on each title we’ve had avid gamers that come to us and say, hey, I’ve been taking part in your recreation with my daughter, my son, my cousins, no matter. There’s this transmission. Children like my nephews, for instance, they bought into the beat-em-up fashion due to TMNT. That’s one of many first video games the place they really talked about it in school with their pals. There’s this transmission that goes from the folks that knew these video games again within the day to the newer generations.

However a recreation stays enjoyable regardless of the technology you come from. You simply should attempt. If you see and discover the enjoyable, there you go. It jumps the technology hole.

shreddersrevenge

GamesBeat: Is it an necessary a part of your technique, when a recreation hits, to maintain making content material for it? There was a number of stuff that got here out for Shredder’s Revenge post-launch. Do you see an analogous sample occurring for Cosmic Invasion?

Imbert: The good stuff with Marvel is that you’ve lots of of characters. The probabilities are infinite, mainly. We’ll see how that goes, however we positively need to–since we introduced the sport, so many individuals are asking for particular characters. We’ll see if we are able to attempt to present as a lot as attainable sooner or later, so that everybody is pleased with the roster.

GamesBeat: Do you get to play favorites a bit, bringing again a few of these outdated franchises? Are you an enormous Ninja Gaiden man particularly?

Imbert: In fact. Each recreation we work on, we’ve a selected story with it. Not essentially everybody within the firm, however there’s all the time somebody who says, yeah, we should always do this! It’s arduous to get what folks need should you’re not a part of it. You must perceive what folks need and how one can fulfill that want. No matter your position is inside the manufacturing of the sport, if you may get that affect and say, as a fan, that’s what I really need–all people will hearken to that and we’ll attempt to go for it.

Myself, for instance, I used to be an enormous Streets of Rage fan. I used to play it quite a bit on the Recreation Gear. For me it was a dream come true. TMNT, I’ve been watching the present since I used to be younger. I didn’t play the Konami video games again within the day, however I used to be tremendous excited for that. Marvel is simply superb. So many characters. Every character is its personal factor. Each recreation we work on, we’ve to be enthusiastic about it, as a result of in any other case it will be arduous for us to construct one thing thrilling.

GamesBeat: Has there been a time the place you had a franchise you needed to work on or deliver again, however you hit a roadblock, and it simply didn’t occur?

Imbert: Yep. It occurs typically. I can’t inform you what, as a result of perhaps–typically the insurance policies inside IP house owners, they modify over time. We by no means quit. If we’ve an concept and we expect it’s cool, then we’ll attempt one 12 months. Two years later we’ll attempt once more. Three years after we’ll attempt once more. In some unspecified time in the future it would unlock. However yeah, it occurs. Possibly there’s already a recreation within the making. Possibly what we suggest doesn’t match with the technique of the model at that particular second. It’s form of random.

However because the years go, due to our expertise and since we didn’t solely work on beat-em-ups, but in addition video games like Ninja Gaiden or Pharoah, which is a city-builder, the doorways have opened for us. It’s getting simpler and simpler. We hope to maintain it that means by offering high quality titles. However yeah, there have been, in fact, some IPs that we weren’t capable of work on, even when we had a really cool idea. Now we have plenty of work already on our arms, so it’s not an enormous difficulty.

GamesBeat: Ninja Gaiden needs to be a problem, as a result of that’s been so many various issues over time. There’s an arcade beat-em-up, the NES side-scrollers, and the 3D motion video games. Is it tough to discover a course there, or do you permit that as much as the developer?

Imbert: We often depart that as much as the developer. What I do at Dotemu is I attempt to get a really feel for what folks need, what folks would really like, particularly from completely different IPs that didn’t have that online game remedy they deserved over time. Or no online game remedy in any respect. I attempt to suppose, what can be a cool idea for that? What can be the proper studio to work on that? Then I attempt to deliver all the pieces collectively. Discover the proper mixture.

As a result of I speak to studios that I do know might be obsessed with this, we don’t should be tremendous hands-on with all the pieces. We simply allow them to be tremendous artistic and have an excellent time engaged on the sport. It’s nearly who you select to work on this and why. Then it’s simply pure. It goes naturally after that.

GamesBeat: How do you are feeling concerning the business proper now and your home in it? There’s some uncertainty, but it surely looks as if Dotemu has discovered a fairly good area of interest.

Imbert: Positively. Dotemu has our specialty in bringing again IP as a label. Now we have Arcade Crew, which is our traditional indie gaming label. We clearly see the distinction between the 2. Having an IP in your recreation is simpler in the beginning, no less than, but it surely’s not straightforward to make an excellent recreation. Simply because you may have an IP, it’s not robotically successful. We’ve seen that over time, that even IP house owners themselves can’t handle to deliver again a recreation they’ve the appropriate means. It’s not a straightforward feat. However no less than it offers you a bit extra visibility, discoverability. It’s so necessary at this time, as a result of it’s so tough. That provides you a bit of edge firstly. It prices quite a bit as properly. It’s not free.

But it surely’s worthwhile. So long as you present ardour and high quality, it could possibly be a assure of stability for an organization. And it permits us to take a bit extra threat on completely different IP, in addition to new IP with completely different video games. That’s why we’re doing Absolum, for instance, which is a model new IP from our inside crew in co-production with two different studios. We will take these dangers because of the steadiness of the Dotemu model and due to the truth that we’ve managed, up to now, to deliver constant high quality titles. It permits us to develop.

But it surely’s very tough these days to get your recreation out and get folks to learn about your recreation. It’s a stability between taking dangers and going for extra of a positive shot. Up to now, so good. We will be very fortunate, particularly within the present scenario of the market. But it surely’s by no means a straightforward factor in any case.

GamesBeat: How precious do you discover reveals like Summer time Recreation Fest, the place you’re capable of put all these video games on the market, watch folks play them, perhaps get media suggestions, watch how they’re taking part in?

Imbert: It’s superb. The reveals that Geoff Keighley has managed to arrange over time are tremendous necessary. Past that, you don’t have a number of events. You’ve completely different reveals, however reveals of that magnitude, you don’t have them very a lot, particularly if you wish to get out of the console area, if in case you have one thing that’s a bit broader by way of the folks you’re speaking to. It’s a blessing for the business that it exists. There are many titles and plenty of nice titles which can be on the market, so getting some visibility is getting more durable and more durable. You must discover methods. Summer time Recreation Fest is among the methods to go and get extra visibility and get folks to know your video games. Then the Play Days is one other great way.

These days bodily occasions like PAX or Gamescom — it’s a bit more durable to get press and followers to come back to your occasions. It’s tremendous crowded. Typically it’s far as a result of there aren’t too a lot of them. It was once simpler earlier than COVID. These days it’s turning into a bit more durable. Now there are different methods to have the press or influencers get hands-on along with your recreation. You are able to do it on-line via Discord. You don’t want to maneuver and be bodily current. But it surely’s all the time good for me to–after 5 years that I hadn’t achieved a present like that, with folks coming and taking part in your recreation–we discovered different methods to try this after COVID. But it surely feels good to do it anyway. We’re wanting ahead to doing that with the general public once more when we’ve the event.

GamesBeat: I’m positive persons are all the time coming as much as you saying, you need to do that, you need to do this. However as a fan of The Simpsons arcade beat-em-up recreation, do you may have lots of people arising and asking about The Simpsons?

Imbert: (laughs)I like it. I like it. Actually. It’s a tricky one, this one.

—

Nicely, which may sprint my hopes for a brand new Simpsons beat-em-up, however I’m nonetheless wanting ahead to Marvel Cosmic Invasion, as properly anything the writer is cooking up. It’s good to have an organization that cares a lot about retro gaming succeeding within the business.

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