Zalando is thrilled to announce IAMISIGO because the winner of the 2025 Zalando Visionary Award, a pioneering model that blends heritage textiles with conventional craft methods drawn from throughout Africa. Based by Bubu Ogisi in Nigeria, IAMISIGO redefines fashionable trend whereas preserving cultural legacy; the result’s a compilation of up to date designs with a daring, recent perspective.
IAMISIGO is about to current its full assortment on the runway at Copenhagen Trend Week in August.
IAMISIGO wins the 2025 Zalando Visionary Award for its daring innovation, mixing heritage textiles with African craft methods.
Based by Bubu Ogisi, the model will showcase its assortment at Copenhagen Trend Week in August.
The award features a €50,000 (~$52,000) worth, runway manufacturing help, mentorship from Dio Kurazawa, and assets to develop IAMISIGO’s enterprise and inventive imaginative and prescient.
The Zalando Visionary Award honours excellence in design, innovation, and social impression and the 2025 finalists FEBEN, IAMISIGO and Rave Assessment have been chosen for his or her dedication to reshaping trend by daring creativity and dedication to inclusivity and design. Aligned with Copenhagen Trend Week’s Sustainability Necessities, the award additionally underscores Zalando’s dedication to championing optimistic change within the trade.
Jury member, Anne Pascual, SVP Design, Advertising and Content material at Zalando, shared her ideas: “Huge congratulations to IAMISIGO and Bubu Ogisi. This award was created to highlight designers who approach their craft with authenticity and intent and that’s exactly what IAMISIGO has demonstrated and we’re proud to support that. This is a wonderful opportunity to celebrate inspiring innovation and talent. We look forward to working together, continuing the goal to build a more inclusive and innovative industry.”
The jury additionally emphasised that Bubu Ogisi embodies the essence of a visionary in some ways, and that she is a uncommon artistic expertise working on this area right now, with a model whose output is each stunning and miraculous.
IAMISIGO founder, Bubu Ogisi, expressed her appreciation: “I am very grateful for the recognition and I believe that this is just the beginning of an exciting partnership for IAMISIGO as we evolve as a brand. Expect some magic in August!”
Because the 2025 Zalando Visionary Award winner IAMISIGO will obtain a €50,000 (~$52,000) worth and manufacturing help for its runway present at Copenhagen Trend Week SS26. Zalando will additional help the designer’s enterprise improvement by offering tailor-made assets, mentorship and networking alternatives. Dio Kurazawa, founding father of Bear Scouts, will function a devoted mentor all year long to the successful model, providing invaluable insights and trade information.