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Reading: Information influencers favored Trump over Harris throughout marketing campaign, research finds
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NEW YORK DAWN™ > Blog > Politics > Information influencers favored Trump over Harris throughout marketing campaign, research finds
Information influencers favored Trump over Harris throughout marketing campaign, research finds
Politics

Information influencers favored Trump over Harris throughout marketing campaign, research finds

Last updated: February 11, 2025 8:28 pm
Editorial Board Published February 11, 2025
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By DAVID BAUDER, AP Media Author

Influencers reviewed by the Pew Analysis Middle talked about Trump and Harris on social media about equally, however there have been extra posts about Trump and so they tended to be extra favorable.

Trump courted this youth-oriented sector extra actively than Harris did throughout the marketing campaign. He was interviewed by the favored podcaster Joe Rogan, for instance, whereas Harris didn’t get an look there.

The research discovered an equal quantity of influencers — 42% — had been essential of both the Republican or Democratic candidate for president.

But Trump earned his edge in quantity; his supporters posted extra usually than Harris’. For example, twice as many whole posts about Harris on the Elon Musk-owned X website had been essential than they had been optimistic, whereas the ratio for Trump was extra evenly break up, Pew mentioned.

And X is the place many of the political influencers lived. Pew discovered that 79% of the political posts had been on that website. On X, 48% of the influencers who posted there recognized themselves as right-leaning, whereas 28% mentioned they had been extra liberal.

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