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Reading: Perplexity gives free AI instruments to college students worldwide in partnership with SheerID
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NEW YORK DAWN™ > Blog > Technology > Perplexity gives free AI instruments to college students worldwide in partnership with SheerID
Perplexity gives free AI instruments to college students worldwide in partnership with SheerID
Technology

Perplexity gives free AI instruments to college students worldwide in partnership with SheerID

Last updated: July 15, 2025 1:52 pm
Editorial Board Published July 15, 2025
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Perplexity, the AI-powered search engine that competes with Google and ChatGPT, has partnered with id verification firm SheerID to supply as much as two years of free premium service to greater than 264 million college students worldwide, the businesses introduced Monday.

The deal tackles a key problem for AI firms: offering instructional entry to costly instruments whereas stopping low cost fraud. Perplexity is betting closely on the schooling market as competitors for customers intensifies throughout the trade.

Beneath the settlement, verified college students can entry Perplexity Professional, usually priced at $20 per 30 days, via SheerID’s verification platform that connects to greater than 200,000 authoritative knowledge sources throughout 190 nations. This system can be obtainable to all college and post-secondary college students globally the place SheerID supplies verification, making 264 million college students eligible worldwide. The providing consists of options like cited analysis, in-depth stories, and interactive AI functions.

The partnership comes as AI adoption surges amongst college students, with 86% of U.S. college students utilizing AI instruments to help their research, in keeping with the businesses. Nevertheless, the speedy development has sparked considerations about educational integrity and the necessity for AI instruments designed particularly for instructional use.

How superior verification expertise stops refined scholar low cost fraud

SheerID, a Portland-based firm based in 2011, has constructed its enterprise round fixing a persistent drawback for retailers and repair suppliers: verifying that customers truly belong to teams eligible for particular reductions, corresponding to college students, navy personnel, or healthcare staff.

“We verify that customer audience data, and then we enrich that brand CRM with this first party data, so that they can fully engage their most loyal audiences,” defined Rebecca Grimes, Chief Income Officer at SheerID, in an unique interview with VentureBeat. “Our platform is built so that we can deliver this seamless, secure and fast experience for their consumers.”

The verification course of begins with primary data like title, date of start, and college. SheerID instantly checks this in opposition to authoritative knowledge sources, which Grimes mentioned the corporate has constructed relationships with over 14 years in enterprise. If prompt verification fails, the system strikes to doc overview utilizing each AI-powered evaluation and handbook verification.

“If we are unable to process that through our authoritative data sources, then there is an incremental step where you add a document upload,” Grimes mentioned. “Once that goes into our system that is another layer of supplemental review that is both automated through our AI document review process as well as, in some cases, manual doc review.”

The corporate can full this secondary verification course of in a mean of quarter-hour globally, Grimes mentioned.

Why identity-based advertising and marketing gives ship 337% ROI for main manufacturers

The partnership displays the rising sophistication of fraud in scholar low cost applications. Jesse Dwyer, head of communications at Perplexity, mentioned the corporate’s give attention to accuracy makes it notably useful for tutorial customers who want reliable data.

“For most AI model makers, a certain amount of hallucination is a feature, and for Perplexity, it’s a bug,” Dwyer mentioned in an unique interview with VentureBeat. “That’s something that we found academics value, students value it, finance professionals value it enormously.”

Not like rivals that prepare AI fashions on person knowledge, Dwyer mentioned Perplexity doesn’t use buyer data for coaching functions. “We don’t train on your data,” he mentioned. “The model doesn’t actually get trained on your data.”

SheerID operates on a software-as-a-service mannequin, charging for platform entry, verification processing quantity, and help providers. The corporate, which has about 160 staff with places of work within the U.S. and Europe, works with main manufacturers together with Amazon, Spotify, and T-Cellular.

In line with a examine commissioned by SheerID from Forrester Consulting, prospects utilizing the corporate’s verification platform achieved a 337% return on funding via elevated income, fraud prevention, and operational financial savings.

How Perplexity goals to beat ChatGPT and Google within the battle for scholar customers

AI firms more and more goal the schooling market. Perplexity differentiates itself from bigger rivals like OpenAI’s ChatGPT and Google’s search instruments by emphasizing accuracy and supply attribution.

“What we do with third party models is we do two forms of adaptations,” Dwyer defined. “We build our own in-house models that look at the query that you’re asking… We’re reformulating queries. So you ask a question one way, what AI is good at is it can ask that same question 1000 different ways.”

This give attention to accuracy addresses considerations amongst educators about AI instruments that may generate plausible-sounding however incorrect data. Dwyer mentioned Perplexity’s strategy aligns with educational values round constructing data via verified sources.

“The peer review system was developed to create a sense of accuracy… so that future generations can build on that established knowledge,” he mentioned.

The true value of freely giving hundreds of thousands in free AI providers to college students

The scholar entry program is a significant funding for Perplexity, although firm executives declined to specify the associated fee. Dwyer famous that in contrast to conventional software program, AI instruments have direct computational prices for every question.

“Every query has a direct cost in terms of compute,” Dwyer mentioned. “That’s something that we’re mindful of, and we build our partnerships around.”

Nevertheless, the corporate sees strategic worth in constructing relationships with educational customers. Not like many tech firms that monetize via promoting, Dwyer mentioned advertisements characterize “less than a half of a percent of our revenue” and the corporate doesn’t promote person knowledge.

The partnership supplies SheerID with publicity to the quickly rising AI market. Grimes in contrast the present second to the early days of music streaming, when SheerID started working with Spotify and different providers.

“I think that we’re going to see similar global programs in the AI industry, beyond just engaging with students that will be needed, needing services like SheerID to support their success,” she mentioned.

How scholar knowledge stays protected in an period of AI privateness considerations

Each firms emphasised their strategy to knowledge privateness, notably necessary given latest considerations about AI firms’ use of private data. SheerID operates as an information processor reasonably than controller, that means buyer knowledge belongs to the model accomplice reasonably than SheerID.

“We’re processors, so we’re not a controller, so we are just processing that data on behalf of that brand,” Grimes defined. “We don’t take control of the ownership of that consumer data.”

The verification system seems at further indicators past paperwork to stop fraud, together with IP tackle location and proximity to claimed universities. This “triangulation of all of these processes and data” permits SheerID to “confidently confirm eligibility or ineligibility against an offer,” Grimes mentioned.

What this partnership indicators for the way forward for AI in schooling

The partnership displays broader tendencies in each the AI and id verification industries. SheerID has expanded quickly lately, launching new merchandise for in-store verification and income-based eligibility checking. The corporate appointed former Ruby CEO Stephanie Copeland Weber as CEO in June 2024, as founder Jake Weatherly transitioned to a board function.

For Perplexity, based in 2022, the schooling market represents a pure match for its research-focused AI instruments. The corporate processes greater than 150 million questions weekly globally and has positioned itself as an “answer engine” that gives sourced data reasonably than producing inventive content material.

The partnership comes amid broader scrutiny of AI’s function in schooling, with establishments grappling with questions of educational integrity and the suitable use of AI instruments. By requiring verification and emphasizing accuracy, each firms intention to handle these considerations whereas increasing entry to AI capabilities.

“We would encourage educators and universities or researchers of any kind to reach out and try perplexity,” Dwyer mentioned. “We’re one of the few leading tech companies that’s founded not just by a PhD student, which is fairly common, we’re founded by one who actually finished his PhD.”

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