Feid, the primary Latin headliner at HARD Summer season, mentioned recording with Karol G, showing in Marvel comics and making new music with The Child Laroi and Cypress Hill.
Final Saturday, on the 2025 version of HARD Summer season — the annual EDM takeover of Hollywood Park in Inglewood — gritty reggaeton rhythms infiltrated the competition’s common bass-bumping fare. On the middle of the primary stage was Colombian celebrity Feid, who united ravers and perreo fanatics alike in a wonderful twerk fest.
Distinguished by his signature inexperienced attire, the 32-year-old singer, songwriter and MC has turn out to be one of many prime 10 most-streamed artists globally on Spotify. Having not too long ago graced festivals just like the Governors Ball in New York and Lollapalooza in Paris, Feid, who can be identified affectionately by his followers as Ferxxo (pronounced Fercho), continued to interrupt new floor as HARD Summer season’s first-ever Latin headliner.
“These types of moments will always be very special for Latino culture and for reggaeton, the genre that I sing,” he stated, seated throughout from me in the lounge of a fancy Airbnb in Beverly Hills. Via the glass doorways behind him, I might see his mother and father wading within the swimming pool. “To represent the large Latino community in this country, in a lineup that also includes Kaytranada and Busta Rhymes, makes me feel very special. To perform on the main stage and bring that kind of visibility to this festival is amazing.”
Though Feid’s rise to the highest feels latest, it’s truly over 10 years within the making. Born Salomón Villada Hoyos in Medellín, Colombia, he began out as a songwriter in his hometown’s reggaeton scene. Feid helped put J Balvin and Medellín on the map as a co-writer of 2015 breakthrough smash “Ginza,” which opened the doorways for different Colombian stars like Maluma and Karol G.
“I feel that incorporating my culture in everything makes people curious about what these words mean and how to use them,” Feid added. “To show where you’re from, your roots, and how you grew up through your music makes me feel muy chimba [very cool]. I feel proud to scream from the rooftops that I’m a paisa and I’m Colombian.”
Final November, he gained his first Latin Grammy for his 2023 collaboration “Perro Negro” with Dangerous Bunny and later acquired his first Grammy nod in 2025 for his 2023 EP “Ferxxocalipsis.” In June, Feid launched the experimental “Ferxxo Vol X: Sagrado,” which he produced and blended himself. He’s additionally been using excessive together with his girlfriend, Karol G, and their track of the summer season, “Verano Rosa,” from her new “Tropicoqueta” album.
These tracks had been included in his hour-long set at HARD Summer season final Saturday, together with hits just like the playful “Feliz Cumpleaños Ferxxo” and the ATL Jacob-assisted “Luna.” Feid additionally flaunted his previous hip-hop and R&B collaborations with DJ Premier, Blxst, Majid Jordan and Ty Dolla $ign — however he bought his greatest rap co-sign when a blazed Snoop Dogg emerged as a shock visitor and carried out “Drop It Like It’s Hot.”
De Los caught up with Feid the day earlier than this momentous present to speak about his newest album and upcoming tasks in each music and Marvel comics. This interview has been edited and condensed for readability.
Snoop Dogg appeared to help Colombian singer Feid throughout his HARD Summer season set at Inglewood’s Hollywood Park on Aug. 2.
(Jamal Eid / HARD Summer season)
How would you describe this newest chapter in your music profession?
I’m in an period [when] I’m doing what I love to do and what I get pleasure from probably the most. There [are] moments once I love to do one thing with out essentially fascinated by if everybody will prefer it. There’s additionally moments the place you need to focus on successful over the plenty. There shall be extra music for them, however this newest album is one thing particular for the those that have believed in my venture for the reason that starting.
What was it prefer to independently produce your newest album, “Ferxxo Vol X: Sagrado”?
It was very irritating at first. I virtually threw within the towel a couple of instances. I talked with my household and associates and I instructed them: “I don’t like what I’m doing. I don’t think it sounds good.” Then got here a second once I switched issues up, I discovered my footing and every part got here out nice. To place out this album made me really feel like I’m exhibiting everybody as I’m; there’s no make-up. There’s no corrections from different producers, or corrections to my voice. There’s no A&R. It’s like if I uploaded an image of myself in underwear to Instagram.
Prior to now few years, there have been beats that I hadn’t completed making and music that I might’ve blended, however I didn’t. I made this album to show to myself that I might end what I hadn’t earlier than. That was my purpose for this yr. It makes me really feel completely satisfied that with this album, there have been no guidelines.
In November, you gained your first Latin Grammy award for greatest reggaeton efficiency for “Perro Negro” with Dangerous Bunny. What was going by means of your head at that second?
That was loopy! Once I didn’t win for “Luna,” I used to be like, “Hijuepucha [son of a …], if I didn’t win for ‘Luna,’ how are we going to win for ‘Perro Negro’?” The songs and artists in that class had been all nice. To win, it took me without warning. I’m very grateful to Dangerous Bunny for giving me the chance to share that track with him. I messaged him straight away saying that I felt very completely satisfied that I gained my first Grammy with him. I’ve been nominated and performing on the Latin Grammys since 2019, so to win was wonderful. I used to be very nervous throughout my acceptance speech. I’ve a bit of paper from two years in the past with what I might say if I gained a Grammy. I didn’t say something that was on that paper. [Laughs]. That second was muy chimba.
That is positively the summer season of “Verano Rosa.” How did that track come along with Karol G?
We recorded the track in 2023, however we modified the tone of it many instances. We had been looking for a manner by which Karol would sound like Karol and I might sound like Ferxxo. Within the tone we had it at, I used to be singing tremendous low and she or he was at the next register. I used to be taking singing courses and that raised my register a bit.
Karol then instructed me, “Let’s put this song on my album. It would be muy chimba to release because our teams love us together on it.” So we went to the studio once more and recorded it in several tones till we each felt comfy with it. It’s all the time particular to work together with her. She is aware of what she needs and the way she needs it. For her to even be my companion, it’s stunning and a blessing to work with household.
What did you suppose when Karol G did your signature “whoa” ad-lib within the track?
¡Súper chimba! It’s very humorous as a result of I sang her verses and she or he sang mine. The verses that I wrote for the track are those that she sings, and vice versa. She already had my “whoa” down. It sounded very stunning. I’m pleased with that voice Karol has. She’s been with me by means of all my processes, I’ve been together with her by means of all her processes. I really feel very lucky that she’s my companion, my colleague and my pal.
You’ve additionally not too long ago been noticed within the studio with The Child Laroi and Cypress Hill. What are you able to inform us about these classes?
I’m persevering with to increase my sound. I’ve labored with reggaeton in a whole lot of methods. Now it’s like: What can I do to share my sound with Child Laroi, who’s a pop and R&B star, and make it reggaeton? With the legendary Cypress Hill, how can I reside inside their world of rap and hip-hop? Once I collaborate with artists from different genres, it’s a studying alternative for me. With Cypress Hill, it was all about listening to what they needed to say. I confirmed them the rap songs on my album and requested for his or her opinions. These tasks must be coming quickly.
You’ve not too long ago teased a brand new track known as “Se Lo Juro.” Will that track result in one other album?
“Se Lo Juro” is a really stunning track. It is going to be a part of my subsequent venture. I’ve every part virtually able to go, [but] I don’t suppose it is going to be my common December drop as a result of that’s distant. I can’t wait till then. [Laughs.] I’m very centered on connecting with the roots of reggaeton and what made me a fan of it.
You’re now part of the Marvel Universe, with the sequence “The Green Man.” What can we anticipate from the second comedian later this yr?
It’s a dream of mine [to be in] the world of Marvel, I’m [one of the] X-Males, and I’ll be a part of them afterward. It’s my story inside that universe. The second comedian will come out in December, or perhaps earlier than. You’re going to continue learning issues about my life in a extra metaphorical manner.
