Augmented Reality (Computers)

Apple Sees Virtual-Reality Headset as Its Next Big Thing

Apple’s development of virtual-reality content and software tools is central to creating experiences that give its future headset purpose. Its last major new product, the Apple Watch, was launched with about 3,000 apps but struggled to take off because tech reviewers said few of those apps were useful. Similar shortcomings have dogged Meta’s Quest virtual-reality […]

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Snap Unveils a Flying Drone Camera Called Pixy

Snap, the maker of the Snapchat messaging app, has long positioned itself as a camera company. On Thursday, it unveiled a flying one. Called Pixy, the drone camera can help people take selfies without the aid of a selfie stick. Users hold the pocket-size camera in their palm and select a flight mode via a […]

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Air Force Taps Clearview AI to Research Face-Identifying A.R. Glasses

The U.S. Air Force is looking into keeping its airfields safer with help from the facial recognition start-up Clearview AI. The Air Force Research Laboratory awarded Clearview $49,847 to research augmented reality glasses that could scan faces to help with security on bases. Bryan Ripple, a spokesman for the lab, described the work as a […]

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How Facebook Is Morphing Into Meta

Mr. Zuckerberg has since turned to Mr. Bosworth for major initiatives. In 2012, Mr. Bosworth was given the task of building out Facebook’s mobile advertising products. After management issues at the Oculus virtual reality division, Mr. Zuckerberg dispatched Mr. Bosworth in August 2017 to take over the initiative. The virtual reality business was later rebranded […]

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Augmented Reality Theater Takes a Bow. In Your Kitchen.

When the pandemic shut down British performing venues in March 2020, Coffey accelerated plans to turn “All Kinds of Limbo” into an at-home experience. The retooled version can be watched via A.R. on a mobile device, via a V.R. headset, or on a regular computer. Brandon’s performance stays the same, but, depending on the device […]

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Big Tech Journeys Into the Virtual Reality Reaches of the Metaverse

“We were giving away the hardware but making money on the data,” he said. “For every dollar of hardware, we were making three dollars on software and data sales.” This is why companies like Apple, Google, Microsoft and Meta are exploring similar technologies. For some, they might be a way of selling software and services. […]

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Her Instagram Handle Was ‘Metaverse.’ Last Month, It Vanished.

SYDNEY, Australia — In October, Thea-Mai Baumann, an Australian artist and technologist, found herself sitting on prime internet real estate. In 2012, she had started an Instagram account with the handle @metaverse, a name she used in her creative work. On the account, she documented her life in Brisbane, where she studied fine art, and […]

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