Menthol
R.J. Reynolds Pivots to New Cigarette Pitches as Flavor Ban Takes Effect
R.J. Reynolds has wasted no time since California’s ban on flavored tobacco went into effect in late December. “California, We’ve Got You Covered,” the company declared in bold letters on a flier mailed to its cigarette customers. The law prohibits flavors, odors or “tastes” in tobacco products, including menthol cigarettes. But antismoking experts argue that […]
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F.D.A. Aims to Cut Down on Smoking by Slashing Nicotine Levels in Cigarettes
The Food and Drug Administration is planning to require tobacco companies to slash the amount of nicotine in traditional cigarettes to make them less addictive and reduce the toll of smoking that claims 480,000 lives each year. The proposal, which could take years to go into effect, would put the United States at the forefront […]
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F.D.A. Moves to Ban Sales of Menthol Cigarettes
Public health advocates have long sought a menthol ban. When the landmark Tobacco Control Act passed in 2009, giving the F.D.A. the authority to regulate tobacco products, menthol was exempted from the tobacco flavors that would be banned. The exception rankled public health groups and a cadre of former U.S. cabinet health secretaries, who noted […]
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