Online Advertising
How Mark Zuckerberg Is Leading Meta Into Its Next Phase
SAN FRANCISCO — Mark Zuckerberg, the founder and chief executive of the company formerly known as Facebook, called his top lieutenants for the social network to a last-minute meeting in the San Francisco Bay Area this month. On the agenda: a “work-athon” to discuss the road map for improving the main Facebook app, including a […]
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Twitter’s Earnings Falter as It Fights with Elon Musk
Twitter is embroiled in a grueling legal fight with Elon Musk as he tries to back out of a $44 billion acquisition of the company. It has slowed its hiring as it grapples with a flagging economy. Its stock price has slumped. On Friday, Twitter revealed the toll from those challenges. In an earnings report, […]
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How Wish Built (and Fumbled) a Dollar Store for the Internet
Consumers have complained to the Better Business Bureau about Wish products that never arrived or were unrecognizable when they did. France, which was one of Wish’s largest markets, ordered search engines and mobile app stores last fall to remove the company from their online listings, citing the presence of dangerous appliances and other products. Merchants […]
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Gun Sellers Stoke Fears to Boost Weapon Sales
Such imagery has since become stock-in-trade. When Brian Kemp ran for governor of Georgia in 2018, one tongue-in-cheek ad showed him in a room full of firearms, leveling a shotgun near a young man interested in dating his daughter. It generated criticism, including from Shannon Watts, founder of Moms Demand Action for Gun Sense in […]
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Sheryl Sandberg’s Legacy
It’s not clear how history will judge Sheryl Sandberg. Sandberg, who said on Wednesday that she was quitting Meta after 14 years as the company’s second in command, leaves behind a complicated professional and personal legacy. She helped build the company formerly called Facebook into one of the world’s most influential and wealthy companies. Her […]
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How Influencers Hype Crypto, Without Disclosing Their Financial Ties
Some of the projects that Mr. Armstrong promoted were small-time, experimental crypto ventures that eventually encountered problems. In those cases, he said, he considered himself a victim, too. “They’re preying on the novice crypto influencer who just got popular and is trying to figure out what they should and shouldn’t be doing,” he said. “It’s […]
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What We Learned About TV During Its Biggest Week
Stocks were plunging and Covid cases were surging. Who’s ready to buy some ads? For the first time in three years, the upfronts — the showcases the media industry throws for advertisers to persuade them to pay for commercial time — took place in person in Manhattan. Over the past few days, thousands of ad […]
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Facebook Has Been Monetizing Searches for the Buffalo Shooting Video
People searching on Facebook for footage of Saturday’s racist shooting rampage in Buffalo, N.Y., may have come across posts with footage of the attack or links to websites promising the gunman’s full video. Interspersed between those posts, they may have also seen a variety of ads. The social network has sometimes served ads next to […]
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All Those Celebrities Pushing Crypto Are Not So Vocal Now
In the latest commercial from the virtual currency exchange Crypto.com, titled “Bravery Is a Process,” the star basketball player Joel Embiid walks through Philadelphia while Bill Self, his former college coach, lends the narration. “Even when our path didn’t make sense to everyone else, we kept going,” Mr. Self says in the ad, which made […]
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