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NEW YORK DAWN™ > Blog > Fashion > US’ Johnston & Murphy names Peyton Manning model ambassador
US’ Johnston & Murphy names Peyton Manning model ambassador
Fashion

US’ Johnston & Murphy names Peyton Manning model ambassador

Last updated: October 3, 2025 4:11 pm
Editorial Board Published October 3, 2025
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American premium life-style model, Johnston & Murphy has launched Peyton Manning as its model ambassador. The partnership is introduced following the debut of the brand new fall model marketing campaign and is constructed on a typical philosophy of high quality, achievement and approachable type.

Along with being the co-host of the ManningCast and broadly thought to be one of many best quarterbacks of all time, the NFL champion is now the face for the Tennessee-based life-style model. As a longtime fan of Johnston & Murphy, Peyton seems within the marketing campaign sporting the model’s present assortment of footwear and attire whereas taking a tongue-in-cheek strategy to the Corridor of Famer’s style recreation.

Johnston & Murphy has appointed NFL icon Peyton Manning as model ambassador, fronting its Fall 2025 marketing campaign constructed on high quality, authenticity and approachable type.
That includes “Fashion Fumbles” and “Wall of Game”, the marketing campaign showcases Manning in J&M’s newest footwear and attire.
It coincides with the model’s one hundred and seventy fifth anniversary and launch of its XC+ Excessive Consolation assortment.

“We are honored to announce Peyton Manning as our brand ambassador,” stated Danny Ewoldsen, President of Johnston & Murphy. “Peyton has worn Johnston & Murphy for many years and this partnership is a nod to our shared values of authenticity, quality and confidence. We admire Peyton’s ability to always perform at the highest level and believe he is someone who will inspire our customers.”

Johnston & Murphy, together with its artistic company, Wolfgang, and in collaboration with Omaha Productions tapped Forrest Davis to shoot the entertaining new marketing campaign. The marketing campaign highlights Peyton’s strategy to style and unfolds alongside two storytelling tracks. Within the first entitled ‘Fashion Fumbles’, Manning revisits a few of his extra fascinating wardrobe selections over time – the type each man has made – and now, dressed head-to-toe in Johnston & Murphy, all his style selections are good ones. The second, ‘Wall of Game’ takes a enjoyable strategy to presenting Johnston & Murphy footwear and attire as if they’re Corridor of Fame artifacts in Peyton’s everlasting assortment.

“I’m very excited to officially partner with Johnston & Murphy,” stated Peyton Manning. “J&M combines comfort and practicality with timeless and approachable looks, which is a seamless fit for my day-to-day style. Teaming up with them really feels like a perfect match.”

The marketing campaign introduces Johnston & Murphy’s Fall 2025 assortment that includes types that characterize the model’s newest footwear and attire assortment. On the coronary heart of the marketing campaign are a mixture of traditional silhouettes and a few of Peyton’s favorites together with gown and informal athletic types in addition to widespread attire favorites like efficiency blazers, quarter zips and outerwear.

The announcement of Peyton Manning as Johnston & Murphy’s model ambassador comes at an thrilling time for the corporate. This yr the legacy model is celebrating its one hundred and seventy fifth anniversary and continues its dedication in product innovation and retail growth. Timed with this marketing campaign, the XC+ Excessive Consolation assortment is launching, the corporate’s most progressive footwear consolation system that includes proprietary consolation know-how and waterproof development. The Peyton Manning marketing campaign might be seen throughout Johnston & Murphy’s 127 retail and manufacturing facility doorways, and its 25 airport areas. The media launch will function cable TV, together with ESPN, digital and linked TV placements in addition to Meta and YouTube. The marketing campaign will be seen now on johnstonmurphy.com, in retailer and through the model’s social channels.

Observe: The headline, insights, and picture of this press launch might have been refined by the Fibre2Fashion workers; the remainder of the content material stays unchanged.

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